{"id":8941,"date":"2021-06-29T14:05:34","date_gmt":"2021-06-29T14:05:34","guid":{"rendered":"https:\/\/chironex.eu\/insights\/"},"modified":"2025-10-30T19:53:19","modified_gmt":"2025-10-30T19:53:19","slug":"insights","status":"publish","type":"page","link":"https:\/\/chironex.eu\/de\/insights\/","title":{"rendered":"Insights"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"8941\" class=\"elementor elementor-8941 elementor-2674\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-12db6a72 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"12db6a72\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-6820d13c\" data-id=\"6820d13c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5aaa98e7 aleft elementor-widget elementor-widget-wgl-double-heading\" data-id=\"5aaa98e7\" data-element_type=\"widget\" data-widget_type=\"wgl-double-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"wgl-double-heading\"><h3 class=\"dblh__title-wrapper\"><span class=\"dblh__title dblh__title-1\">Insights <\/span><span class=\"dblh__title dblh__title-2\">Blog<\/span><\/h3><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-5958cd93\" data-id=\"5958cd93\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-21c86e1b elementor-widget elementor-widget-text-editor\" data-id=\"21c86e1b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tBleiben Sie auf dem Laufenden \u00fcber die neuesten Erkenntnisse zu Preisgestaltung, Positionierung und strategischem Wachstum. Von wertorientierten Preisgestaltungsmodellen und Techniken zur Marktdifferenzierung bis hin zu Erfolgsgeschichten aus der Praxis \u2013 unser Blog vermittelt Ihnen praktisches Wissen, mit dem Ihr Unternehmen dauerhafte Rentabilit\u00e4t und Wettbewerbsvorteile erzielen kann.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6cf89fee elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6cf89fee\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-37df5270\" data-id=\"37df5270\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b7eabee elementor-widget elementor-widget-wgl-blog\" data-id=\"5b7eabee\" data-element_type=\"widget\" data-settings=\"{&quot;blog_columns&quot;:&quot;4&quot;}\" data-widget_type=\"wgl-blog.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<section class=\"wgl_cpt_section\"><div class=\"blog-posts\"><div class=\"container-grid row blog_carousel blog-style-standard\"><div class=\"wgl-carousel_wrapper\"><div class=\"wgl-carousel swiper wgl-carousel_swiper swiper-container \" data-swiper='{\"watchOverflow\":true,\"infinite\":false,\"variableWidth\":false,\"autoplay\":false,\"autoplaySpeed\":null,\"speed\":3000,\"arrows\":false,\"dots\":false,\"adaptiveHeight\":true,\"responsive\":[{\"breakpoint\":1600,\"slidesToShow\":\"3\",\"slidesToScroll\":\"3\"},{\"breakpoint\":1201,\"slidesToShow\":\"3\",\"slidesToScroll\":\"3\"},{\"breakpoint\":768,\"slidesToShow\":\"2\",\"slidesToScroll\":\"2\"},{\"breakpoint\":280,\"slidesToShow\":\"1\",\"slidesToScroll\":\"1\"}]}' data-item-carousel='wgl_carousel_69edcca0c38c1'><div class=\"swiper-wrapper\">    <div class=\"item wgl_col-4 swiper-slide\">\n    <div class=\"blog-post format-standard-image\">\n    <div class=\"blog-post_wrapper\"><div class=\"blog-post_media\"><div class=\"blog-post_media_part\"><a href=\"https:\/\/chironex.eu\/de\/pricing-auslagern\/\" class=\"media-link image-overlay\"><img decoding=\"async\" data-src=\"https:\/\/chironex.eu\/wp-content\/uploads\/2026\/02\/Pricing-auslagern-740x560.jpg\" alt=\"Pricing auslagern\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 740px; --smush-placeholder-aspect-ratio: 740\/560;\"><\/a><\/div><\/div>    <div class=\"blog-post_content\"><div class=\"post_meta-wrap\"><div class=\"meta-data\"><span class=\"post_date\">\n                        Februar 12, 2026                        <\/span><\/div><\/div><h3 class=\"blog-post_title\"><a href=\"https:\/\/chironex.eu\/de\/pricing-auslagern\/\">Pricing auslagern? Wann sich ein externer Pricing Lead wirklich lohnt<\/a><\/h3><div class=\"clear\"><\/div><div class=\"blog-post_footer\">            <div class=\"read-more-wrap\">\n                <a href=\"https:\/\/chironex.eu\/de\/pricing-auslagern\/\" class=\"button-read-more\">\n                <span>READ MORE<\/span>\n                <\/a>\n            <\/div>    <\/div>\n    <\/div>\n    <\/div>\n    <\/div>\n    <\/div>    <div class=\"item wgl_col-4 swiper-slide\">\n    <div class=\"blog-post format-standard-image\">\n    <div class=\"blog-post_wrapper\"><div class=\"blog-post_media\"><div class=\"blog-post_media_part\"><a href=\"https:\/\/chironex.eu\/de\/private-equity\/\" class=\"media-link image-overlay\"><img decoding=\"async\" data-src=\"https:\/\/chironex.eu\/wp-content\/uploads\/2026\/01\/Private-Equity-Firm-740x560.jpg\" alt=\"Private Equity Firm\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 740px; --smush-placeholder-aspect-ratio: 740\/560;\"><\/a><\/div><\/div>    <div class=\"blog-post_content\"><div class=\"post_meta-wrap\"><div class=\"meta-data\"><span class=\"post_date\">\n                        Januar 28, 2026                        <\/span><\/div><\/div><h3 class=\"blog-post_title\"><a href=\"https:\/\/chironex.eu\/de\/private-equity\/\">Wie Private-Equity-Firmen von Pricing-Projekten profitieren<\/a><\/h3><div class=\"clear\"><\/div><div class=\"blog-post_footer\">            <div class=\"read-more-wrap\">\n                <a href=\"https:\/\/chironex.eu\/de\/private-equity\/\" class=\"button-read-more\">\n                <span>READ MORE<\/span>\n                <\/a>\n            <\/div>    <\/div>\n    <\/div>\n    <\/div>\n    <\/div>\n    <\/div>    <div class=\"item wgl_col-4 swiper-slide\">\n    <div class=\"blog-post format-standard-image\">\n    <div class=\"blog-post_wrapper\"><div class=\"blog-post_media\"><div class=\"blog-post_media_part\"><a href=\"https:\/\/chironex.eu\/de\/smart-pricing-human-selling\/\" class=\"media-link image-overlay\"><img decoding=\"async\" data-src=\"https:\/\/chironex.eu\/wp-content\/uploads\/2025\/11\/Design-ohne-Titel-1-740x560.png\" alt=\"Design ohne Titel (1)\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 740px; --smush-placeholder-aspect-ratio: 740\/560;\"><\/a><\/div><\/div>    <div class=\"blog-post_content\"><div class=\"post_meta-wrap\"><div class=\"meta-data\"><span class=\"post_date\">\n                        Dezember 16, 2025                        <\/span><\/div><\/div><h3 class=\"blog-post_title\"><a href=\"https:\/\/chironex.eu\/de\/smart-pricing-human-selling\/\">Smart Pricing, Human Selling: How Logistics Providers Win in the Digital Age<\/a><\/h3><div class=\"clear\"><\/div><div class=\"blog-post_footer\">            <div class=\"read-more-wrap\">\n                <a href=\"https:\/\/chironex.eu\/de\/smart-pricing-human-selling\/\" class=\"button-read-more\">\n                <span>READ MORE<\/span>\n                <\/a>\n            <\/div>    <\/div>\n    <\/div>\n    <\/div>\n    <\/div>\n    <\/div>    <div class=\"item wgl_col-4 swiper-slide\">\n    <div class=\"blog-post format-standard-image\">\n    <div class=\"blog-post_wrapper\"><div class=\"blog-post_media\"><div class=\"blog-post_media_part\"><a href=\"https:\/\/chironex.eu\/de\/preiserhoehung\/\" class=\"media-link image-overlay\"><img decoding=\"async\" data-src=\"https:\/\/chironex.eu\/wp-content\/uploads\/2025\/12\/Preiserhohung-740x560.jpg\" alt=\"Preiserho\u0308hung\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 740px; --smush-placeholder-aspect-ratio: 740\/560;\"><\/a><\/div><\/div>    <div class=\"blog-post_content\"><div class=\"post_meta-wrap\"><div class=\"meta-data\"><span class=\"post_date\">\n                        Dezember 10, 2025                        <\/span><\/div><\/div><h3 class=\"blog-post_title\"><a href=\"https:\/\/chironex.eu\/de\/preiserhoehung\/\">Die meisten Preiserh\u00f6hungen scheitern nicht am Kunden \u2013 sondern am Vertrieb<\/a><\/h3><div class=\"clear\"><\/div><div class=\"blog-post_footer\">            <div class=\"read-more-wrap\">\n                <a href=\"https:\/\/chironex.eu\/de\/preiserhoehung\/\" class=\"button-read-more\">\n                <span>READ MORE<\/span>\n                <\/a>\n            <\/div>    <\/div>\n    <\/div>\n    <\/div>\n    <\/div>\n    <\/div>    <div class=\"item wgl_col-4 swiper-slide\">\n    <div class=\"blog-post format-standard-image\">\n    <div class=\"blog-post_wrapper\"><div class=\"blog-post_media\"><div class=\"blog-post_media_part\"><a href=\"https:\/\/chironex.eu\/de\/neue-chancen-in-der-krise\/\" class=\"media-link image-overlay\"><img decoding=\"async\" data-src=\"https:\/\/chironex.eu\/wp-content\/uploads\/2025\/11\/Manufac_2-740x560.png\" alt=\"Manufac_2\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 740px; --smush-placeholder-aspect-ratio: 740\/560;\"><\/a><\/div><\/div>    <div class=\"blog-post_content\"><div class=\"post_meta-wrap\"><div class=\"meta-data\"><span class=\"post_date\">\n                        November 3, 2025                        <\/span><\/div><\/div><h3 class=\"blog-post_title\"><a href=\"https:\/\/chironex.eu\/de\/neue-chancen-in-der-krise\/\">Neue Chancen in der Krise: Wie produzierende Unternehmen ihre Positionierung neu ausrichten<\/a><\/h3><div class=\"clear\"><\/div><div class=\"blog-post_footer\">            <div class=\"read-more-wrap\">\n                <a href=\"https:\/\/chironex.eu\/de\/neue-chancen-in-der-krise\/\" class=\"button-read-more\">\n                <span>READ MORE<\/span>\n                <\/a>\n            <\/div>    <\/div>\n    <\/div>\n    <\/div>\n    <\/div>\n    <\/div>    <div class=\"item wgl_col-4 swiper-slide\">\n    <div class=\"blog-post format-standard-image\">\n    <div class=\"blog-post_wrapper\"><div class=\"blog-post_media\"><div class=\"blog-post_media_part\"><a href=\"https:\/\/chironex.eu\/de\/pricing-in-der-logistikindustrie\/\" class=\"media-link image-overlay\"><img decoding=\"async\" data-src=\"https:\/\/chironex.eu\/wp-content\/uploads\/2025\/10\/hong-kong-1990268_1280-740x560.jpg\" alt=\"hong-kong-1990268_1280\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 740px; --smush-placeholder-aspect-ratio: 740\/560;\"><\/a><\/div><\/div>    <div class=\"blog-post_content\"><div class=\"post_meta-wrap\"><div class=\"meta-data\"><span class=\"post_date\">\n                        Oktober 28, 2025                        <\/span><\/div><\/div><h3 class=\"blog-post_title\"><a href=\"https:\/\/chironex.eu\/de\/pricing-in-der-logistikindustrie\/\">Warum strategisches Pricing in der Logistik entscheidend ist<\/a><\/h3><div class=\"clear\"><\/div><div class=\"blog-post_footer\">            <div class=\"read-more-wrap\">\n                <a href=\"https:\/\/chironex.eu\/de\/pricing-in-der-logistikindustrie\/\" class=\"button-read-more\">\n                <span>READ MORE<\/span>\n                <\/a>\n            <\/div>    <\/div>\n    <\/div>\n    <\/div>\n    <\/div>\n    <\/div>    <div class=\"item wgl_col-4 swiper-slide\">\n    <div class=\"blog-post format-standard-image\">\n    <div class=\"blog-post_wrapper\"><div class=\"blog-post_media\"><div class=\"blog-post_media_part\"><a href=\"https:\/\/chironex.eu\/de\/preisgestaltung-bei-stagnierender-nachfrage\/\" class=\"media-link image-overlay\"><img decoding=\"async\" data-src=\"https:\/\/chironex.eu\/wp-content\/uploads\/2025\/10\/Pricing-scaled-740x560.jpg\" alt=\"Pricing\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 740px; --smush-placeholder-aspect-ratio: 740\/560;\"><\/a><\/div><\/div>    <div class=\"blog-post_content\"><div class=\"post_meta-wrap\"><div class=\"meta-data\"><span class=\"post_date\">\n                        Oktober 28, 2025                        <\/span><\/div><\/div><h3 class=\"blog-post_title\"><a href=\"https:\/\/chironex.eu\/de\/preisgestaltung-bei-stagnierender-nachfrage\/\">Preisgestaltung in Zeiten von stagnierender Nachfrage<\/a><\/h3><div class=\"clear\"><\/div><div class=\"blog-post_footer\">            <div class=\"read-more-wrap\">\n                <a href=\"https:\/\/chironex.eu\/de\/preisgestaltung-bei-stagnierender-nachfrage\/\" class=\"button-read-more\">\n                <span>READ MORE<\/span>\n                <\/a>\n            <\/div>    <\/div>\n    <\/div>\n    <\/div>\n    <\/div>\n    <\/div><\/div><\/div><\/div><\/div><\/div><\/section>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d63b9b8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d63b9b8\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-ddab79f\" data-id=\"ddab79f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e4cb33d elementor-widget elementor-widget-heading\" data-id=\"e4cb33d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Pricing ist komplex.  <br>\nGemeinsam machen wir es profitabel.\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-3f03720\" data-id=\"3f03720\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a834bce aright a-mobilecenter elementor-widget elementor-widget-wgl-button\" data-id=\"a834bce\" data-element_type=\"widget\" data-widget_type=\"wgl-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"button-wrapper\"><a  class=\"wgl-button btn-size-xl \" role=\"button\" href=\"https:\/\/chironex.eu\/de\/kontakt\/\"><div class=\"button-content-wrapper \"><span class=\"wgl-button-text\">Kontakt aufnehmen<\/span><\/div><\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3eb76613 elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3eb76613\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5cdb16d0 animated-slow elementor-invisible\" data-id=\"5cdb16d0\" data-element_type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6dd404ae divider_yes elementor-widget__width-initial elementor-widget-tablet__width-initial elementor-widget-mobile__width-inherit aleft elementor-widget elementor-widget-wgl-double-heading\" data-id=\"6dd404ae\" data-element_type=\"widget\" data-widget_type=\"wgl-double-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"wgl-double-heading\"><h3 class=\"dblh__title-wrapper\"><span class=\"dblh__divider\"><\/span><span class=\"dblh__title dblh__title-1\">EXPERTEN\n<\/span><span class=\"dblh__title dblh__title-2\"> KONTAKTIEREN<\/span><\/h3><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ef12df7 elementor-widget elementor-widget-text-editor\" data-id=\"4ef12df7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tWie k\u00f6nnen wir Ihnen helfen?\n\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a03e9a0 aleft elementor-widget elementor-widget-wgl-contact-form-7\" data-id=\"4a03e9a0\" data-element_type=\"widget\" data-widget_type=\"wgl-contact-form-7.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"wgl-contact-form-7\">\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f6922-o1\" lang=\"de-DE\" dir=\"ltr\" data-wpcf7-id=\"6922\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/de\/wp-json\/wp\/v2\/pages\/8941#wpcf7-f6922-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Kontaktformular\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"6922\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.3\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"de_DE\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f6922-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n<div class='row contacts'>\n    <div class='wgl_col-12'>\n        <span class=\"wpcf7-form-control-wrap\" data-name=\"label-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Ihr Name*\" value=\"\" type=\"text\" name=\"label-name\" \/><\/span>\n    <\/div>\n    <div class='wgl_col-12'>\n        <span class=\"wpcf7-form-control-wrap\" data-name=\"label-mail\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Email\" value=\"\" type=\"email\" name=\"label-mail\" \/><\/span>\n    <\/div>\n   <div class='wgl_col-12'>\n        <span class=\"wpcf7-form-control-wrap\" data-name=\"label-subj\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Betreff*\" value=\"\" type=\"text\" name=\"label-subj\" \/><\/span>\n    <\/div>\n    <div class='wgl_col-12'>\n        <span class=\"wpcf7-form-control-wrap\" data-name=\"label-textarea\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea\" aria-invalid=\"false\" 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class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1353\" height=\"1333\" src=\"https:\/\/chironex.eu\/wp-content\/uploads\/2025\/10\/88-1.jpg\" class=\"attachment-full size-full wp-image-9417\" alt=\"\" srcset=\"https:\/\/chironex.eu\/wp-content\/uploads\/2025\/10\/88-1.jpg 1353w, https:\/\/chironex.eu\/wp-content\/uploads\/2025\/10\/88-1-300x296.jpg 300w, https:\/\/chironex.eu\/wp-content\/uploads\/2025\/10\/88-1-1024x1009.jpg 1024w, https:\/\/chironex.eu\/wp-content\/uploads\/2025\/10\/88-1-768x757.jpg 768w\" sizes=\"(max-width: 1353px) 100vw, 1353px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Insights Blog Bleiben Sie auf dem Laufenden \u00fcber die neuesten Erkenntnisse zu Preisgestaltung, Positionierung und strategischem Wachstum. Von wertorientierten Preisgestaltungsmodellen und Techniken zur Marktdifferenzierung bis hin zu Erfolgsgeschichten aus der Praxis \u2013 unser Blog vermittelt Ihnen praktisches Wissen, mit dem Ihr Unternehmen dauerhafte Rentabilit\u00e4t und Wettbewerbsvorteile erzielen kann. October 28, 2025 Warum strategisches Pricing in [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-8941","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Insights - Chironex Consulting<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/chironex.eu\/de\/insights\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Insights - Chironex Consulting\" \/>\n<meta property=\"og:description\" content=\"Insights Blog Bleiben Sie auf dem Laufenden \u00fcber die neuesten Erkenntnisse zu Preisgestaltung, Positionierung und strategischem Wachstum. Von wertorientierten Preisgestaltungsmodellen und Techniken zur Marktdifferenzierung bis hin zu Erfolgsgeschichten aus der Praxis \u2013 unser Blog vermittelt Ihnen praktisches Wissen, mit dem Ihr Unternehmen dauerhafte Rentabilit\u00e4t und Wettbewerbsvorteile erzielen kann. 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